Simon Baugh

Senior Adviser

Simon Baugh is a Senior Adviser at 5654 & Company.

Simon Baugh joins following a 25-year career leading major communications programmes across Whitehall and the private sector. At the helm of government communications, Simon oversaw large-scale transformation programmes and helped shape how public institutions engage audiences in a rapidly changing media environment.

He brings deep expertise in strategic communications, innovation, crisis response, and cross-sector collaboration as a former Director of Media and Public Relations at Heathrow, and Director of Communication at the Department for Transport, Department for Exiting the EU, and the Home Office before he became CEO of the Government Communication Service.

He will enhance 5654’s campaigning and corporate reputation expertise as the Covent Garden based consultancy helps clients earn support.

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