Edie Freedman
Account Director
Edie is an Account Director at 5654 & Company.
Edie joined 5654 & Company from I.G. Advisors, where she provided strategic advice to fundraising and philanthropy clients delivering in social and environmental impact. This included supporting them with their digital and social media output, helping clients maximise their visibility online among target donors and stakeholders. At 5654, she executes digital corporate affairs campaigns across sectors including energy, food, health and tech, helping companies build support and mobilise audiences to advocate on their behalf.
Edie was also part of the Labour Party’s digital team during the 2024 General Election, where she worked on the party’s ad campaigns across Meta, Google and programmatic.